Let's Do Shots!
There are so many wonderful marketing and advertising stories that need to be heard, but there's so little time. In this podcast, we speak about these stories in short and crisp episodes. Let's do shots! (Presented by Siddhant More from Mad Over Marketing)
Let's Do Shots!
How KFC Became A Christmas Tradition In Japan
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Mad Over Marketing
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Episode 12
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In Japan, KFC sells 10 times more chicken in December than they do in any other month. No Christmas celebration in Japan is complete without a KFC meal. In this episode we explore how this was made possible through a well planned marketing campaign almost 50 years ago.