Let's Do Shots!
There are so many wonderful marketing and advertising stories that need to be heard, but there's so little time. In this podcast, we speak about these stories in short and crisp episodes. Let's do shots! (Presented by Siddhant More from Mad Over Marketing)
Let's Do Shots!
Why Bill Gates Saved Apple From Going Bankrupt In 1997
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Mad Over Marketing
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Episode 13
In 1997, Apple was on the brink of bankruptcy, when Steve Jobs made a deal with Bill Gates. Microsoft prevented Apple from going out of business, but why did Bill Gates spend money to save his fiercest rivals?