Let's Do Shots!

Pepsi Once Owned The Sixth Largest Military In The World

December 02, 2020 Mad Over Marketing Episode 19
Let's Do Shots!
Pepsi Once Owned The Sixth Largest Military In The World
Chapters
Let's Do Shots!
Pepsi Once Owned The Sixth Largest Military In The World
Dec 02, 2020 Episode 19
Mad Over Marketing

Pepsi's foray into the Soviet Union and the country's bizarre obsession with the cola beverage is a story for the ages. In fact, as a result of this obsession, for a brief moment in the 1980s, Pepsi was the 6th largest military operator in the world. 

Show Notes

Pepsi's foray into the Soviet Union and the country's bizarre obsession with the cola beverage is a story for the ages. In fact, as a result of this obsession, for a brief moment in the 1980s, Pepsi was the 6th largest military operator in the world.